Saturday, April 13, 2013

Press Release: Nicole by OPI Gumdrops

“Sugar” Coated Nails! 

 Nicole by OPI Announces NEW Limited Edition 
Gumdrops Nail Lacquers

Nicole by OPI launches Gumdrops – six new limited edition matte texture shades designed to give nails a mouthwatering manicure. With a “sugar-like” finish that lightly shimmers with fine glitter particles, Gumdrops features brilliant candy colored hues.

“These shades are sure to satisfy any sweet tooth,” explains Suzi Weiss-Fischmann, Nicole by OPI Co-Founder & Artistic Director. “By combining groundbreaking texture technology with some of the hottest trends including matte and shimmer finishes, Nicole by OPI has created a new line of lacquers for cutting-edge manicures. Worn without top coat, Gumdrops lacquers dry to a textured matte finish to give nails a “sugar” coated appearance.



Gumdrops shades include:

I Lilac Gumdrops
But I love this sugar-frosted lavender.

My Cherry Amour
You're the one magenta I adore.

Candy is Dandy
This sweet pink is my favorite guilt-free treat.

Cinna-man of My Dreams
I dream in shades of this warm spice pink.

Blue-Berry Sweet on You
I’ll be true to this berry blue hue.

A-Nise Treat
This shimmery licorice is everyone's favorite


Nicole by OPI Gumdrops nail lacquers should always be worn without top coat to achieve the unique textured matte finish.

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. This limited edition collection will be available beginning May 2013 for $7.99 each at retailers including select Walmart (May 2013), CVS (June 2013), Rite Aid, Kmart, Kroger, Ulta, H-E-B, and Duane Reade locations (August 2013), In Canada, these shades will be available for $10.99 each at Shoppers Drug Mart, Walmart Canada (July 2013), Jean Coutu, Loblaw, and London Drug (August 2013).

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

About Nicole by OPI: 
Nicole by OPI offers a salon-quality range of bold, fashion-forward nail lacquers. The brand’s heritage is based in OPI’s well-established foundation of excellence in both color and technology, providing premium products to a broad range of consumers looking for trendsetting nail lacquers.

Thanks for looking!
Anutka :)


** Disclaimer: All information and images in this post provided by the manufacturer or their PR **

2 comments:

  1. Hmmm, i wonder if the Julie G brand will notice the name for this line....they already have a "frosted gumdrops" polish out.

    ReplyDelete
  2. @Joanna, I'm sure they will notice, but I doubt it will be an issue as gumdrops is not a trademarked name :)

    ReplyDelete

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